Krishmeet GCSE Media Blog

  1) How is LANGUAGE (CLAMPS) used to show Marcus Rashford as a successful role model on his website? Marcus Rashford is wearing a plain black hoodie to  show he is a casual person and is of humble begings showing his fans to always be appreciative.Whilst on the other hand he is wearing a black suit to emphasise  his success  and how hes made it despite his rough background.The lighting shows Rashfords picture taken in a low shot to show he is of power.It also shows Marcus as a actor and how he is shown in the photograph as a independent and self made. 2) How is Marcus Rashford represented in terms of CAGE (class, age, gender and ethnicity) CAGE C-class upper class this is because Marcus Rashford is wearing expensive clothes and is well groomed he came from a working class background this emphasises that despite your class you can still be successful. A-age-it is conventional because. G-gender- E-ethnicity-Marcus Rashford is a young black British man this also emphasises that despite y

  Read  this article in The Week magazine on the rise of social media influencers  and answer the following questions: 1) What years did YouTube, Twitter and Instagram launch? Instagram launched in October of 2010, YouTube  launched on   December 15, 2005 ,Twitter launched on July   2006. 2) What is the definition of an influencer? The definition of an influencer is someone or a thing that influences people. 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. One example of a influencer is Molly Mae who has over  6.2m f ollowers rose to fame from love island.She is associated with the brand   PrettyLittleThing. 4) How big is the influencer industry according to the article? It was worth 8 billion by the end of 2019 5) What are the problems associated with being an influencer? Influencer fraud which was really big in the market. 6) Why is it suggested that audiences actually li